What We Do
Case Studies
TAKING NEW BRIEFS · Q2 / 26
Accepting new audits — Accepting new portal audits

A B2B HubSpot Agency built for complex sales cycles.

We audit, blueprint, and engineer HubSpot around your actual B2B sales motion. No junior generalists, no bloated portals — just clean data, aligned pipelines, and high team adoption.

  • A technical portal audit We analyze your domain authentication, security permissions, duplicate rules, and active seat allocations to find what's broken.
  • Custom pipeline blueprints We map your marketing, sales, and success data flows into objective, milestone-based deal stages.
  • Hands-on configuration We build your custom properties, automate lead scoring, and connect your integrations in-house.
DeliverySenior operators
FocusB2B RevOps
Book your kickoff
30 minutes with a senior operator
Free
You don't need more CRM features. You need your sales team to actually use the ones you have.
8
Core deliverables

What you walk away with.

Three concrete outcomes. Every audit. Same rhythm, ranked by dollar impact.

Outcome 1

A single source of truth for your pipeline

We design custom object and property schemas that match your actual GTM motion. No portal bloat, no duplicate contacts, and no routing gaps between marketing and sales.

custom object and property schemas mapped
Outcome 2

Objective, milestone-based deal stages

We build a B2B deal pipeline blueprint with clear required fields per stage. Your sales forecasting becomes predictable because it's based on real activity, not rep intuition.

structured deal pipeline blueprints configured
Outcome 3

Lead scoring that sales actually trusts

We configure a lead scoring and nurturing framework that separates fit criteria from intent signals. Your reps only spend time on high-intent, qualified accounts.

lead scoring and nurturing frameworks built

Our seven-step engineering process.

We don't just hand you a strategy document and walk away. We audit, design, configure, and train your team using a structured, phased approach.

1
Phase 1

Discovery and alignment

We conduct workshops with your marketing, sales, and operations leaders to identify business objectives, critical CRM bottlenecks, and your existing tool configurations.

Stakeholder workshopsBottleneck identificationTool stack mappingAlignment documentation
2
Phase 2

In-depth portal investigation

We run a technical assessment of your active HubSpot instance, analyzing domain authentication (DKIM/SPF), security permissions, duplicate contact rules, and active seat allocations.

Portal health auditData hygiene reviewWorkflow dependency checkWorkflow cleanup analysis
3
Phase 3

Strategic architecture design

We design custom data schemas, deal pipelines, and lead scoring rules tailored to your actual B2B sales motion rather than out-of-the-box stages.

Process mappingCustom property schemasPipeline stage designLead scoring matrices
4
Phase 4

Roadmap and findings review

We present the technical audit, proposed future-state architecture, and a phased execution scope with estimated timelines and business impact.

Audit report deliveryFuture-state blueprintPhased project planScope prioritization
5
Phase 5

Technical configuration sprints

We execute the CRM cleanup, build out automated workflows, set up pipelines, migrate cleaner datasets, and connect integrations.

CRM data cleanupWorkflow automationPipeline configurationIntegration setup
6
Phase 6

Adoption training and enablement

We conduct live team walk-throughs, train your HubSpot admins, and deliver documented guidelines to ensure high daily usage.

Live team walkthroughsAdmin enablementWritten SOP playbooksData governance rules
7
Phase 7

Performance tracking and optimization

We launch live dashboards to measure deal velocity, campaign ROI, and sales activities, followed by ongoing iterations to refine automation as your GTM strategy scales.

Attribution mockupsVelocity dashboardsCampaign ROI trackingOngoing optimization

Built for adoption.

8
Core deliverables
From audit reports to custom SOPs
7-phase
Structured process
From discovery to ongoing optimization
100%
In-house engineering
No outsourced development
Senior-led
Delivery team
No junior generalists

Start here.

Pick a time, or send context first. Either way, a senior operator replies in one business day.

Book a 30-minute kickoff
Zoom · recorded · senior operator on the line
Free
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Replies from a senior operator, never an SDR.

Questions, briefly answered.

An in-house specialist is great for daily administrative tasks, but a senior-led agency provides the strategic architecture, technical engineering, and cross-platform integration experience that a single hire rarely possesses. We act as your strategic RevOps team, designing and building the system, while enabling your internal team to run it daily.

Engineer your CRM for predictable growth.

Stop fighting your portal. Get a custom HubSpot setup built around your actual B2B sales motion.

Book the 15-min sanity check.