Growth Built on Data, Not Hype.
iExcel is a boutique growth marketing agency that brings special-ops precision to demand gen challenges.
Chris Rodriguez founded iExcel after 20 years executing growth campaigns for 50+ startups (Seed to Series E). His approach: instrument clean attribution, test fast, optimize what works, kill what doesn't. He's built demand gen systems that drive pipeline — not vanity metrics — across SaaS, fintech, and marketplace verticals.
We're a senior team built for speed and precision. Core capabilities: SEO, paid acquisition, conversion optimization, email/lifecycle, outbound, and analytics. Boutique scale means you work directly with operators.
15 minutes with a senior partner. We'll pressure-test your current funnel and tell you — candidly — whether we're the right room.