TAKING NEW BRIEFS · Q2 / 26
iExcel partners with entertainment and media brands to build demand gen systems that drive streaming subscribers, ticket sales, and fan engagement across channels.
We understand fan engagement strategies, content promotion tactics, and subscriber acquisition campaigns that drive viewership and ticket sales. Launch windows, sustained engagement, and retention math run as one connected system.
We start with audience audits and content analysis, then run experiments across paid media, social, and email to improve subscriber acquisition, viewership, and fan engagement.
Entertainment growth strategy + execution — launch playbooks, sustained engagement programs, and retention loops, run by senior operators on every account.
Fan + viewer targeting — paid + content campaigns segmented by content preference, watch behavior, and engagement intensity. Superfans get their own funnel.
Measurable viewership + subscriber growth — dashboards connecting spend to streaming signups, ticket sales, watch time, and trial-to-paid retention.
We run the full stack, but we don't apply it uniformly. For Entertainment, these are the disciplines that compound fastest — ordered by impact.
Schema for shows, films, episodes, talent, and events. Foundation for entertainment search intent.
Topic clusters by genre, talent, and franchise. Citation-grade content for both Google and answer engines.
Meta, TikTok, YouTube, CTV, programmatic. Bid against engaged-fan acquisition, not raw impressions.
Streaming signup, ticket purchase, and trial flows built for fan conversion paths — not generic e-comm patterns.
Triggered nurture for premieres, season starts, and trial expirations. Cohort-based retention loops.
Cross-screen cohort dashboards, watch-time modeling, and trial-to-paid attribution stitched to revenue.
30 minutes with a senior operator who has shipped growth for Entertainmentbrands like yours. We'll pressure-test your funnel and tell you — candidly — where the fastest compounding lives.