What We Do
Case Studies
TAKING NEW BRIEFS · Q2 / 26
Accepting new audits — 2-week turnaround

Your Instagram Ads Audit, done in two weeks.

A senior media buyer reviews your full Instagram Ads setup — tracking, campaign structure, audiences, and creative performance — then gives you a clear, prioritized list of what's broken and what to fix first.

  • A written Instagram Ads audit Every campaign, audience, and tracking event checked, with budget leaks and overlap problems flagged in plain English.
  • A prioritized fix list Ranked by impact, with effort and dependencies — so you know exactly what to fix first.
  • A live walkthrough A call with the media buyer who ran your audit, plus 30 days of follow-up questions.
Timeline2 weeks
FormatAsync + Zoom
Book your kickoff
30 minutes with a senior operator
Free
You don't need another dashboard. You need to know which three things to change on Monday.
8
Deliverables you receive

What you walk away with.

Three concrete outcomes. Every audit. Same rhythm, ranked by dollar impact.

Outcome 1

Stop bidding against yourself

We map your audience architecture, custom segments, and lookalikes to find where bid overlap and missing exclusions are driving up your costs.

Audience overlap and exclusions mapped
Outcome 2

Tracking you can finally trust

We run a technical check on your Conversions API, server-side deduplication, and browser events, reconciling them against GA4 so you make decisions on clean data.

Pixel and CAPI validated server-side
Outcome 3

Creative analysis without the guesswork

We break down your static and video assets, analyzing thumb-stop ratios, hooks, and copy quality to show you exactly which formats are wearing out.

Creative and copy performance matrix

The two-week rhythm.

Each phase produces a specific artifact. Concrete, dated, owned by you. We don't bill by the hour, we ship by the deliverable — here's exactly what lands in each one.

1
Week 1

Access, onboarding & data gathering

We secure temporary partner access to your Meta Business Manager and GA4, then extract 90 to 180 days of historical campaign data to establish your performance baseline.

Secure partner onboarding90–180 day data extractionBaseline performance mappingCPA trendline isolation
2
Week 1

Technical tracking & attribution audit

We verify your Meta Pixel and Conversions API (CAPI) setup, checking server-side deduplication and browser events to resolve data discrepancies.

Meta Pixel & CAPI validationServer-side deduplication checkGA4 data reconciliationAttribution window review
3
Week 2

Structure, audience & creative analysis

We evaluate your campaign architecture (Advantage+, CBO vs ABO) and map your audience exclusions. Then, we audit your creative formats, hooks, and competitor ads.

Campaign architecture reviewAudience overlap mappingCreative & copy performance matrix3-competitor ad benchmarking
4
Week 2

Roadmap compilation & live readout

We compile your mobile-first landing page UX review, executive scorecard, and a prioritized 90-day strategic growth roadmap, followed by a live video walkthrough.

Landing page UX checkExecutive scorecard dashboard90-day growth roadmapLive video walkthrough

By the numbers.

8
Core deliverables
From tracking to competitor benchmarking
90-day
Prioritized growth roadmap
Ranked by impact, not ticket order
2 weeks
Kickoff to readout
Fixed scope, fixed timeline
100%
Senior delivery
No juniors, no offshore

Start here.

Pick a time, or send context first. Either way, a senior operator replies in one business day.

Book a 30-minute kickoff
Zoom · recorded · senior operator on the line
Free
Prefer to write first?

Tell us what you're seeing. We'll reply with a candid take.

[PLACEHOLDER: contact form]

Replies from a senior operator, never an SDR.

Questions, briefly answered.

An Instagram Ads audit is a manual, diagnostic review of your entire Meta advertising setup. It covers eight core deliverables: technical tracking and attribution (Pixel/CAPI), campaign structure analysis, audience architecture mapping, creative and copy performance, competitor benchmarking, landing page UX, an executive scorecard, and a prioritized 90-day strategic roadmap. We look for budget leaks, tracking errors, and creative fatigue to give you a clear plan of action.

Find the leaks in two weeks.

One audit. One prioritized 90-day roadmap. Two weeks from kickoff to readout.

Book the 15-min sanity check.