TAKING NEW BRIEFS · Q2 / 26
We manage your Microsoft Advertising (Bing Ads) account end to end — search, Shopping and Audience Network campaigns, keywords, bids, UET tracking and reporting — with a senior paid-search marketer on your account every week, not a junior learning on your budget.
“Most teams import Bing Ads from Google, never clean it up, then wonder why it underperforms.”
Three concrete outcomes. Every audit. Same rhythm, ranked by dollar impact.
Microsoft Advertising usually gets imported from Google Ads and then left to run on autopilot. We give it a senior paid-search marketer who treats it as its own channel — different audience, different bids, different intent.
Every campaign, keyword and audience is tested against your cost and revenue targets — wasted Microsoft Audience Network placements pruned, underperformers cut early, winners scaled with budget.
UET tag and conversion tracking validated so your Microsoft Advertising numbers stop arguing with your CRM, then a monthly report in plain English tied to pipeline — no logging into the dashboard to guess whether it's working.
No two-week sprint — this is ongoing. Here's the rhythm once you're onboarded.
We learn your business, then fix what the Google Ads import left behind — bid-strategy mismatches, broken tracking parameters and a structure built for Google's volumes, not Bing's — before we change a dollar of spend.
New campaigns, keywords, ad copy and audiences shipped on a weekly cadence — structured tests across Search, Shopping and the Microsoft Audience Network, not random changes.
Cut what isn't working, scale what is, and hold spend to your cost and revenue targets across the Microsoft network.
A clear report tied to revenue, a working call to review it, and the plan for next month.
Pick a time, or send context first. Either way, a senior operator replies in one business day.
Tell us what you're seeing. We'll reply with a candid take.
Replies from a senior operator, never an SDR.
One senior marketer, a clean import, always-on testing, and reporting you can actually read.