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TAKING NEW BRIEFS · Q2 / 26
Accepting new audits — scheduling workshops now

A hands-on YouTube Ads Workshop for your team.

A senior media buyer trains your marketers to plan, build and run YouTube video campaigns inside Google Ads — hooks and scripts, audience targeting, tracking and bidding — so your team can run the channel without waiting on an agency.

  • Live, hands-on sessions Your team builds real campaigns and tracking in your own Google Ads account — not slides.
  • A repeatable playbook Scripts, audience and bidding frameworks your team keeps and reuses.
  • A 90-day plan A staged plan to launch, optimize and scale after the workshop.
FormatLive + hands-on
AudienceYour marketing team
Book your kickoff
30 minutes with a senior operator
Free
The first six seconds decide your YouTube campaign. We teach your team to win them — and to read the metrics that matter after.
7
Modules covered

What you walk away with.

Three concrete outcomes. Every audit. Same rhythm, ranked by dollar impact.

Outcome 1

Write hooks and scripts that hold attention

Your team learns proven video frameworks — the hook-first structure, the ad formats, and how to brief or produce assets built for skippable in-stream and in-feed placements.

Scripting & creative frameworks
Outcome 2

Target by intent, not guesswork

We teach custom-intent and in-market audiences, keyword and placement targeting, and how to build remarketing lists by linking your YouTube channel to Google Ads.

Audience targeting blueprint
Outcome 3

Track and scale with confidence

Your team configures Google Ads conversion tracking across the funnel and learns the KPIs, bidding and budget moves to optimize and scale — so they own the channel after we leave. [VERIFY: confirm whether hands-on tracking setup is in scope vs. taught]

Tracking setup & a 90-day scaling plan

The workshop agenda.

A practical, collaborative engagement: we work in your own Google Ads account so your team leaves having actually done the work, with a plan to keep going.

1
Module 1

Offer & audience mapping

We pressure-test the offer for cold video traffic and map custom-intent, in-market and placement audiences.

Offer & landing-page reviewCustom-intent audiencesIn-market & placementsCompetitor placements
2
Module 2

Scripts & creative

Your team writes hook-first scripts and storyboards, and learns how to brief or produce ads for each format.

Hook-first scriptsStoryboardsFormat selectionCreative direction
3
Module 3

Setup & tracking

We link YouTube to Google Ads and configure conversion tracking across landing, lead and thank-you steps for clean data.

YouTube-Google Ads linkConversion trackingFunnel eventsRemarketing lists
4
Module 4

Launch & scale plan

Your team structures campaigns with bid strategies and budgets, then we hand off a 90-day optimization and scaling plan.

Campaign structureBidding & budgetsKPI dashboard setup90-day scaling plan

By the numbers.

7
Modules
Hooks to scaling
Live
Hands-on sessions
In your own Google Ads account
90-day
Post-workshop plan
Launch, optimize, scale
100%
Senior-led
Taught by a working media buyer

Start here.

Pick a time, or send context first. Either way, a senior operator replies in one business day.

Book a 30-minute kickoff
Zoom · recorded · senior operator on the line
Free
Prefer to write first?

Tell us what you're seeing. We'll reply with a candid take.

[PLACEHOLDER: contact form]

Replies from a senior operator, never an SDR.

Questions, briefly answered.

A YouTube Ads workshop is a hands-on training engagement where a senior media buyer teaches your team to plan, build and run YouTube video campaigns in Google Ads — scripting, audience targeting, tracking, bidding and scaling. Your team does the work in your own account, so they can run the channel themselves afterward.

Train your team to own YouTube.

Hands-on, in your own account, with a plan to keep scaling.

Book the 15-min sanity check.