Accepting new audits — Taking new firms

Google Local Service Ads for Lawyers managed by senior operators.

We handle your verification, practice area targeting, and weekly lead disputes to secure the Google Verified badge and protect your ad budget from unqualified calls.

✓Verification management We submit and track state bar credentials, malpractice insurance, and background checks to secure your Google Verified badge.
✓Weekly lead disputes We audit your recorded LSA calls and contest invalid, out-of-scope, or wrong-number inquiries to recover your budget.
✓CRM & intake integration Connecting your LSA dashboard to legal intake tools to track response times and signed case attribution.

Setup Timeline3–5 weeks

ManagementWeekly optimization & disputes

Book your kickoff

30 minutes with a senior operator

Free

[PLACEHOLDER: HubSpot calendar]

What you walk away with.

Three concrete outcomes. Every audit. Same rhythm, ranked by dollar impact.

Outcome 1

Secure your Google Verified badge

We manage the entire submission process with Google's third-party verification partners, tracking background checks, bar credentials, and malpractice insurance to clear your profile for launch.

malpractice and bar credentials verified

Outcome 2

Stop paying for unqualified calls

We listen to your recorded LSA calls weekly, identifying and contesting wrong numbers, spam, and out-of-jurisdiction inquiries directly within the dashboard to secure budget refunds.

weekly lead dispute audits

Outcome 3

Align your budget with high-value cases

We configure precise practice areas and geographic boundaries, filtering out low-value sub-types so your budget targets the exact cases your firm wants to sign.

custom zip code and category targeting

Our operational rhythm.

We build, verify, and manage your LSA profile with a focus on fast intake response and active budget protection. Here is how we get your firm live and keep your positioning competitive.

1

Phase 1

Intake audit & credential gathering

We audit your firm's intake capacity—since missed calls suppress LSA rankings—and collect the bar licenses, malpractice declarations, and background check details needed for verification.

Intake response capacity reviewBar credential collectionMalpractice insurance verificationBackground check coordination

2

Phase 2

Profile build & GBP integration

We build your custom LSA profile, map your target zip codes, configure high-intent legal categories, and link your Google Business Profile to pull in your existing five-star reviews.

Google Business Profile syncingTarget zip code mappingPractice category configurationProfile asset optimization

3

Phase 3

Verification tracking & launch

We monitor Google's verification partners to resolve background check stalls, configure your live-call ad schedule to match your staff's availability, and launch your campaigns.

Verification partner trackingAd scheduling & call hoursBidding & budget configurationIntake platform integration

4

Ongoing

Weekly disputes & algorithm training

We listen to incoming call recordings weekly to submit refund disputes for invalid leads, while grading calls inside the platform to train Google's algorithm on your ideal cases.

Weekly call recording auditsLead dispute submissionsLSA lead grading & trainingReview harvesting workflows

Built for operational discipline.

100%

Senior managed

No outsourced support

Weekly

Lead dispute audits

To recover budget from bad calls

Direct

CRM integration

With your legal intake tools

End-to-end

Verification tracking

We chase Google's partners

Start here.

Pick a time, or send context first. Either way, a senior operator replies in one business day.

Book a 30-minute kickoff

Zoom · recorded · senior operator on the line

Free

[PLACEHOLDER: HubSpot calendar]

Prefer to write first?

Tell us what you're seeing. We'll reply with a candid take.

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Replies from a senior operator, never an SDR.

Questions, briefly answered.

Google Ads (PPC) operates on a pay-per-click model where you pay whenever someone clicks your ad, regardless of whether they contact your firm. Local Services Ads (LSA) operate on a pay-per-lead model, meaning you only pay when a prospect calls or messages your firm directly through the ad. Additionally, LSAs appear at the very top of the search results page, above traditional PPC ads, and feature the Google Verified badge.