Accepting new audits — Accepting new brand partners

An Ecommerce Facebook Ad Agency focused on contribution margin.

We build high-signal tracking infrastructure, structured creative testing pipelines, and incrementality-tested campaign architectures that scale your brand based on actual P&L margins, not platform vanity metrics.

✓Dual-signal tracking setup Meta Pixel and server-side Conversions API integrated via GTM to recover lost iOS signals.
✓A structured creative engine Continuous production of UGC-style Reels, static layouts, and high-intent copy decks.
✓Incrementality-tested scaling Advantage+ campaigns and conversion lift tests to verify your true business contribution.

FocusPaid Social & Creative

FormatOngoing Management

Book your kickoff

30 minutes with a senior operator

Free

[PLACEHOLDER: HubSpot calendar]

What you walk away with.

Three concrete outcomes. Every audit. Same rhythm, ranked by dollar impact.

Outcome 1

Recover lost tracking signals

Deploy a dual-tracking infrastructure using the Meta Pixel and server-side Conversions API (CAPI) via Google Tag Manager. Maximize match quality and bypass browser-side tracking limitations.

dual-signal tracking implemented

Outcome 2

A continuous creative pipeline

Receive tailored ad formats including UGC-style Reels, static layouts, carousels, and collection ads, paired with a high-intent copywriting deck mapped to your buyer personas.

custom creative suite produced

Outcome 3

Campaigns optimized for your actual P&L

We structure your account around Advantage+ Shopping Campaigns and top-of-funnel testing, then reconcile performance against your actual contribution margins using custom attribution dashboards.

p&l-aligned campaign architecture

Our operating cadence.

We replace guesswork with a structured, data-driven pipeline. From initial unit economic analysis to vertical scaling, here is how we manage your Meta advertising.

1

Phase 1

Audit, unit economics & tracking

We analyze historical account data, competitor angles, and calculate baseline acquisition costs against your product margins. Simultaneously, we deploy server-side tracking and Consent Mode v2.

Unit economic analysisCompetitor ad angle reviewServer-side CAPI setupConsent Mode v2 integration

2

Phase 2

Creative production & feed optimization

We build visual hooks, draft storyboards, and produce original video and image assets. We also structure and segment your product feed specifically for dynamic product ads.

UGC & static asset productionHigh-intent copywriting deckProduct feed segmentationDynamic catalog optimization

3

Phase 3

Funnel setup & creative testing

We configure your campaign architecture using Advantage+ Shopping Campaigns and launch structured Dynamic Creative Testing (DCT) with multiple variations of hooks, copy, and formats.

Advantage+ campaign setupDynamic creative testing (DCT)Targeting parameter configTOFU testing structures

4

Phase 4

Scaling & incrementality verification

We shift budgets to validated creative winners and scale spend vertically. We run Meta conversion lift tests to measure true non-organic business lift and update your P&L growth models.

Vertical budget scalingConversion lift testingP&L growth model updatesAI ad connector integration

Built for scale.

100%

Senior delivery

No junior account managers

8

Core deliverables

From tracking to creative

Dual

Tracking signal

Pixel + server-side CAPI

Weekly

Creative updates

Continuous asset testing

Start here.

Pick a time, or send context first. Either way, a senior operator replies in one business day.

Book a 30-minute kickoff

Zoom · recorded · senior operator on the line

Free

[PLACEHOLDER: HubSpot calendar]

Prefer to write first?

Tell us what you're seeing. We'll reply with a candid take.

[PLACEHOLDER: contact form]

Replies from a senior operator, never an SDR.

Questions, briefly answered.

An e-commerce Meta Ads agency specializes exclusively in online retail, focusing on product feed optimization, creative testing pipelines, and direct-response tracking. Unlike generalist agencies that look at surface-level metrics like clicks or impressions, we focus on unit economics, contribution margins, and building a technical signal infrastructure designed to drive actual product sales.