TAKING NEW BRIEFS · Q2 / 26
A senior conversion operator audits your full store funnel — product pages, cart, checkout, mobile and tracking — then hands you a clear, prioritized list of what's costing you sales and what to fix first.
“You don't need another heatmap. You need to know which three things to change on the checkout this week.”
Three concrete outcomes. Every audit. Same rhythm, ranked by dollar impact.
Every step from landing to confirmation, mapped against where real shoppers drop off — homepage, collection, PDP, cart and checkout — with the highest-cost friction called out by impact, not gut feel.
Not a wishlist. Each recommendation is a testable hypothesis — the problem, why it matters, how to measure it, and the evidence behind it — scored by impact and effort so you fix the costliest leaks first.
Your GA4 and store analytics checked against your funnel — purchase and add-to-cart events validated, drop-off measurable, the data triangulated with heatmaps and session recordings so findings hold up.
Each phase produces a specific artifact. Concrete, dated, owned by you. We don't bill by the hour, we ship by the deliverable — here's exactly what lands in each one.
We start with the numbers. Your GA4 and store analytics, the funnel from landing to purchase, and where shoppers drop off — by device, channel and landing page.
An expert walkthrough of the store, page by page, against conversion best practice. Homepage, collection, product detail, cart and checkout — where the experience fights the buyer.
We watch what shoppers actually do and listen to what they say. Heatmaps and session recordings against the funnel, plus customer reviews and support themes where available.
We triangulate findings across the data, the teardown and the customer voice, then turn them into a prioritized test roadmap — each fix a hypothesis scored by impact and effort — and a live walkthrough.
Pick a time, or send context first. Either way, a senior operator replies in one business day.
Tell us what you're seeing. We'll reply with a candid take.
Replies from a senior operator, never an SDR.
One audit. One prioritized test roadmap. Two weeks from kickoff to readout.