What We Do
Case Studies
TAKING NEW BRIEFS · Q2 / 26
Accepting new audits — 2-week engagement

A hands-on Google Organic Search Workshop for your team.

A senior SEO operator trains your marketing, content and dev team on Google organic search — keyword research, on-page, technical SEO, content and measurement — taught hands-on against your own site, Search Console and GA4, so your team can run it without us.

  • Live, hands-on sessions Keyword research, on-page, technical SEO, content and Search Console — worked through on your own site, not generic slides.
  • Take-home runbooks Templates, checklists and session recordings your team keeps — to onboard new hires and stay consistent after we leave.
  • A team that owns SEO Your people leave able to do the work themselves — no fix list to outsource, no dependence on an agency to keep the lights on.
Timeline2 weeks
FormatLive online or onsite
Book your kickoff
30 minutes with a senior operator
Free
We don't hand your team a checklist and leave. They do the work with us, on your own site, until it sticks.
5
Areas we train

What you walk away with.

Three concrete outcomes. Every audit. Same rhythm, ranked by dollar impact.

Outcome 1

A team that can run Google SEO

Your marketers, writers and developers leave able to do keyword research, optimize a page, fix a technical issue and read Search Console — the core organic-search skills, practiced on your own site instead of a sample.

Hands-on, taught on your live site
Outcome 2

Runbooks instead of dependence

Not a one-off lecture they forget. Templates, checklists and session recordings your team keeps — so the playbook survives turnover and new hires get up to speed without re-hiring us.

Templates, checklists and recordings you keep
Outcome 3

SEO that fits how you actually work

The workshop is built around your site, your stack and your team's skill level — covering Google organic search the way your content and dev process runs it, including how AI Overviews and AI search change what wins.

Tailored to your site, stack and team

The two-week rhythm.

Each session leaves your team with a skill they can use the next day — practiced on your own site, not a sandbox. We don't bill by the hour, we ship by the deliverable, and here's what your team can do after each one.

1
Week 1

Keyword research & on-page

We start where the work starts. Your team learns to find and qualify the right queries, map them to pages, and optimize the on-page elements Google reads — practiced live on your own URLs.

Keyword research & search intentKeyword-to-page mapping & clustersTitle, meta & heading structureInternal linking & anchor text
2
Week 1

Technical SEO foundations

The plumbing that decides whether Google can find and trust your pages. Your team learns to read it and fix the common breaks — in your own Search Console.

Crawlability & indexing (GSC)Site architecture & crawl depthCore Web Vitals & page speedStructured data & schema basics
3
Week 2

Content & authority

How to write content that ranks and survives algorithm shifts, audit what you already have, and understand how links and authority actually move organic search — plus where AI Overviews fit.

Intent-driven content & clustersContent audits: update, merge, pruneBacklinks & authority signalsAI Overviews & AI-search visibility
4
Week 2

Measurement & handover

Your team learns to track its own work — Search Console, GA4 and rank tracking — then walks away with the runbooks, recordings and a 30-day window to ask us anything.

Search Console & GA4 reportingRank tracking & dashboardsTake-home runbooks & recordingsLive wrap-up + 30-day Slack

By the numbers.

5
Core skill areas
Keywords, on-page, technical, content, measurement
Hands-on
Taught on your own site
Your Search Console, GA4 and live URLs
2 weeks
Kickoff to handover
Fixed scope, fixed timeline
100%
Senior delivery
No juniors, no offshore

Start here.

Pick a time, or send context first. Either way, a senior operator replies in one business day.

Book a 30-minute kickoff
Zoom · recorded · senior operator on the line
Free
Prefer to write first?

Tell us what you're seeing. We'll reply with a candid take.

[PLACEHOLDER: contact form]

Replies from a senior operator, never an SDR.

Questions, briefly answered.

A Google Organic Search Workshop is hands-on training that teaches your in-house team to run SEO for Google themselves — keyword research, on-page optimization, technical SEO, content, and measurement in Search Console and GA4. Instead of handing you a report, a senior operator works through the skills with your team on your own site, so the capability stays in-house after the engagement ends.

Train your team in two weeks.

One workshop. A team that can run Google organic search. Two weeks from kickoff to handover.

Book the 15-min sanity check.