TAKING NEW BRIEFS · Q2 / 26
A senior marketplace operator reviews your seller metrics, restructures your catalog, and manually optimizes your listings to capture active search traffic.
“eBay SEO isn't about search engine tricks. It's about structuring your catalog data so Cassini can index, filter, and rank your listings accurately.”
Three concrete outcomes. Every audit. Same rhythm, ranked by dollar impact.
We restructure your listing titles to place high-relevance search terms in primary positions, aligning directly with eBay's search algorithm and buyer autocomplete trends.
By mapping and populating mandatory, recommended, and custom item specifics like MPN, brand, material, and size, we ensure your products don't get filtered out when buyers narrow down their search results.
We align your products to the most accurate primary and secondary categories, merging duplicate listings into clean, multi-variation parent-child listings to prevent internal traffic cannibalization.
We manually audit, structure, and deploy your optimized listings to build reliable, organic sales velocity over time. Here is exactly how we work.
We evaluate your current seller metrics, analyze return rates, check shipping times, and detect listing policy violations or penalties that suppress search visibility.
Using native marketplace tools like Terapeak [VERIFY: and search planners], we identify the precise terminology and search patterns buyers use, while analyzing competitor listings to spot gaps.
We organize your products by relevance, mapping out variations like size and color to prevent listings from cannibalizing each other's traffic, and matching items to the most favorable eBay browse categories.
Specialists manually or bulk-edit listings to insert optimized 80-character titles, fill out 100% of the available item specifics, and write mobile-friendly descriptions.
To kickstart the search algorithm's appreciation of a listing, we configure and align Promoted Listings (Standard or Advanced) with target keywords to generate immediate clicks and sales transactions.
After the optimizations go live, we monitor listing performance, making data-driven adjustments to pricing, promotions, and underperforming keywords based on search reports.
Pick a time, or send context first. Either way, a senior operator replies in one business day.
Tell us what you're seeing. We'll reply with a candid take.
Replies from a senior operator, never an SDR.
Clean metadata, optimized 80-character titles, and structured item specifics to build reliable, organic marketplace sales velocity.